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January Issue: Don't Miss Out on KnowledgeFest 2018

Don’t Miss Out

KnowledgeFest is Your Place to Learn and Connect with the Mobile Electronics Community

"These education events are designed provide you with the latest information to help you advance the professionalism and profitability of your business."

If you missed attending CES 2018 then take heart in knowing that you have another chance to discover your favorite brands at KnowledgeFest West in Long Beach, California, KnowledgeFest East in Indianapolis, Indiana and KnowledgeFest Dallas in Dallas, Texas. KnowledgeFest is the only industry event dedicated to the mobile electronics specialist, the installing dealer. These events combine a trade show floor with educational workshops and manufacturer trainings for added value to you, the attendee.

The next event is just around the corner in Long Beach California, February 23-25, 2018. This city is a great destination for West Coast dealers, especially those in the Southern California market. The Long Beach Convention Center is a downtown venue with lots of nearby hotels and restaurants. And February is a great time for manufacturers to showcase their new products and provide the best information and education to sell and install them.

The KnowledgeFest experience is designed to provide you with the information you need to provide that experience. Here's how:

Education

Learning from the best in our industry provides an unequalled educational experience that now occurs three times a year. Make plans to experience the next event in your area. These events combine educational workshops and manufacturer trainings with a trade show floor. No other event provides the quality and hours of training targeted to mobile specialists. These education events are designed provide you with the latest information to help you advance the professionalism and profitability of your business. Employees of MEA member companies attend all KnowledgeFest events free of charge.

The three-day event is packed with more than 40 hours of top-notch educational workshops, great networking opportunities, over 50 hours of manufacturer training sessions, and an exhibit floor on which new products and categories are available to discover. Educational workshops and manufacturer trainings will empower you to deliver exceptional customer experiences and grow your business.

Information

Mobile Electronics Association publishes Mobile Electronics® magazine, the best read for business, sales and installation. Mobile Electronics magazine, our Hotwire e-newsletter and various websites keep you in the know and ready for action. MEA member companies and their employees receive free magazines, e-newsletter subscriptions and access to MEA digital media. Social media sites like the Mobile Electronics Facebook page also offer ways to connect with the industry.

Empowerment

Mobile Electronics Association is the only industry group dedicated to the 12-volt specialist. Our primary focus is help you build your business. The MEA community is comprised of retailers, manufacturers, sales reps, distributors and service providers. The Mobile Electronics Association is committed to growing the mobile electronics industry and ensuring a future for mobile specialists. You can support that through your membership. Become a part of our community. Be empowered. Let your voice be heard and ensure your interests are represented.

Learn by Profession

The education at KnowledgeFest is comprised of three tracks that focus on each area of expertise. For the installer, there is the Technician and Fabricator track. This track provides a balance of the top techniques for making physical modifications to the vehicle as well technical expertise for key topics like remote start and audio upgrades. The Sales and Marketing track will appeal to owners, managers, sales professionals and those responsible for marketing. You will learn tried-and-true processes taught by retailers who use these techniques effectively in their own businesses.

Also, for the entrepreneur there is the Owner and Manager track. This year the focus will be on essential practices that every CEO should live by. Topics will include: a day in the life of a CEO and learning the best way to calculate your true hourly rate. In addition to these business building topics, a special keynote address will help you define what success in your business and life should look like.

Peer Advice, Meet the Makers

KnowledgeFest provides the best networking opportunity in our industry! Talk one-on-one with people with whom you do business (or should be). Participate in your choice of 50-plus product training sessions to get real insight on product characteristics and selling strategies to make you the expert in your market.

Whether you’re a seasoned veteran or a relative newcomer to mobile electronics, KnowledgeFest has something for you. Learn from the experiences of others in our industry who have dealt with both failure and success. Many social activities after hours add fun to the mix.

I challenge you to join us this February in Long Beach for our first KnowledgeFest on the West Coast.

On behalf of myself, and of the entire Mobile Electronics Association team, we thank you for being part of the only industry event dedicated to the Mobile Electronics Specialist, the installing dealer!

Read the story in Mobile Electronics magazine HERE.

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