ANCHORAGE, AK – April 27, 2026
SoundShield, the premier manufacturer of professional-grade automotive sound deadening solutions, is proud to announce the appointment of Aligned Sales & Marketing Group (ASM) as its manufacturer representative for the Western United States. This partnership reinforces SoundShield’s commitment to the 12-volt specialist by aligning with a rep firm that prioritizes dealer profitability and technical excellence.
Since its inception, SoundShield has been "Designed by Installers, for Installers." By partnering with ASM, a firm known for its "Revenue Intelligence" and deep-rooted expertise in the mobile electronics industry, SoundShield is poised to provide its retail partners with enhanced training, localized support, and a more streamlined go-to-market strategy.
“As we continue to scale SoundShield, finding partners who understand the unique DNA of our brand is critical,” said John Schwartz, Founder and CEO of SoundShield. “Aligned Sales & Marketing isn't just a sales team; they are strategic consultants who understand the complexities of the modern retail bay. Hazim and his team share our 'Dealer-First' philosophy, and I am confident that their leadership will be a major asset to our authorized installers.”
The partnership comes at a time of significant momentum for SoundShield as it continues to expand its triple-layer acoustic solutions across North America. ASM will be instrumental in identifying and supporting elite retailers who are dedicated to providing their customers with the ultimate in-vehicle sound environment.
“We are honored to represent a brand with the reputation and integrity of SoundShield,” said Hazim Jainoor, Founder and Principal of Aligned Sales & Marketing Group. “At ASM, our focus is simple – Growth | Partnership | Execution. We bridge the gap between manufacturer objectives and retailer realities, and SoundShield delivers a premium solution that resonates at the dealer level. We look forward to driving meaningful market expansion, increasing dealer adoption, and elevating customer satisfaction across our territories.”
For more information on SoundShield or to apply to become an authorized dealer, please visit www.soundshieldusa.com
About SoundShield:
Based in Anchorage, Alaska, SoundShield is the gold standard for automotive acoustic treatment. Developed by veteran installers to solve the limitations of traditional materials, SoundShield’s proprietary triple-layer construction—featuring a high-density acoustic foam, aluminum shielding, and a premium butyl layer—provides an all-in-one solution for sound dampening and thermal insulation.
About ASM:
Aligned Sales & Marketing Group (ASM) is a premier manufacturer representative firm focused on driving Growth | Partnership | Execution across the 12V industry. Backed by over 22 years of senior leadership experience, ASM specializes in aligning manufacturer objectives with real-world retail execution through strategic go-to-market planning, dealer development, and integrated sales and marketing support. The result is scalable growth, stronger partnerships, and consistent performance across key markets.
