ME Home ME Store Home Books and Reference Materials Industry Guides Magazine Issues Mobile Electronics Extras Software and Training Bookstore About SSL Certificates Your shopping cart You have 0 item(s) in your shopping cart. Total: $0.00 View Details Check Out Mobile Electronics June/July 2010 click to enlarge In this Issue: CONTENTS News and Features Mobile Intelligence In this issue we’re proud to present the Top 12-installers and Top 11 Retailers for 2010, the Finalists for the Industry Awards. We also spoke with manufactures of integration products, about what’s being done well in the marketplace, what could be improved and what’s in store in the future. Retail Focus: JR Electronics Miami-area retailer JR Electronics has built a $3 million business by adapting to the changing marketplace. It offers integration products, marine electronics and auto accessories. The company also heavily cross-trains employees to handle any installation. Front of the Store Watts New With most potential customers carrying some kind of portable device, be it a phone or MP3 player, there are plenty of aftermarket integration products that retailers can sell that will enable use of these devices in the vehicle. This issue’s Watts New offers up 14 new products from integration modules to simple adapter cables. Sales & Marketing Columnist Dave Ritter provides a guide for offering top-notch customer service before, during and after a sale. Expediter Business For retailers, getting a customer to pay isn’t generally a major problem – if they don’t pay, they don’t go home with any products. When working with car dealerships, this isn’t necessarily the case. Karl Stearns offers tips for collecting payment from dealers. Back of Store Guest Column – Using Alternative Media Storage Devices in the Car Mark Miller of Westminster Speed & Sound in Westminster Md. discusses how to set up portable storage devices, such as USB flash drives, SD cards and portable hard drives, as media players in the car, and how to use this technique to sell your expertise. Technically Speaking – Portable Device Integration Technologies and Opportunities Editor Todd Ramsey offers an overview of the portable device integration marketplace, covering its technologies and the wide range of integration products and services retailers can offer customers. Install Bay Dave Ellers from Sound FX in Lewes, Del. demonstrates the installation of navigation, Satellite Radio and steering wheel controls in a 2009 Kia Sedona minivan as well as how to install a back-up camera in a 2010 GMC Denali. The team at Soundsations in, Newhall, Calif. demonstrates how to install n Essex Electronics Door Keypad in a 2004 Chevy Tahoe. Lastly, we cover how to install a navigation system in a 2008 Hyundia Santa Fe. Mobile Electronics: ONLINE Mobile Electronics’s Connected Blog ME’s Editor Todd Ramsey weighs in on a recent letter we received from John Haynes at A & Ed’s Autosound about “grey market” 12-volt product internet retailers and the threat they pose to mobile electronics specialist retailers. To read the blog post check out blogs.me-mag.com/connected. Survey Time Mobile Electronics is offering incentives for our monthly Sales Snapshot survey. We’re getting a number of good responses from retailers on a regular basis, but the more retailers contributing, the better overall picture we can provide of monthly sales to the entire industry. If you are interested in receiving the survey, and also entering the random drawing to win a shirt, hat or se of headphones, please e-mail Executive Editor Greg Basich at greg@me-mag.com and say you would like to be added to the survey list. This item is Currently In Stock $5.00